The CEO Challenge
Step into the scene.
Choose your move.
Then discover the true story behind it.
The Scenario
You are in an interview for a job you want.
You can feel it happening.
You're sure you're bombing.
The interviewer is waiting for your answer to the question he just asked.
What would you do?
The Real Story
Meet Pooneh Mohajer.
Co-Founder of tokidoki.
CEO.
Entrepreneur.
Global Brand Builder.
But none of those titles existed when she was bombing the interview.
Imagine the Room.
She's sitting across from the interviewer.
Her stomach drops.
She knows the interview isn't going well.
She has few choices.
Pretend everything is fine...
or risk everything by telling the truth.
Pooneh looked the interviewer in the eye and said...
"I know I'm bombing this interview, but I work hard, I learn fast, and if you give me the chance, I'll do a great job."
Guess what?
She landed the job.
What That One Decision Started
That interview wasn't important because she got the job.
It was important because it revealed something bigger.
Pooneh wasn't fearless.
But she was willing to take a chance and tell the truth.
Years later, that same courage helped her build one of the fastest-growing beauty brands in the world.
In their 20s, Pooneh and her sister founded Hard Candy, which became an overnight sensation. Hard Candy was acquired by LVMH, Louis Vuitton.
Today you'll find Pooneh at the helm of tokidoki. tokidoki has amassed a cult-like following for its larger-than-life characters and emerged as a sought-after global lifestyle brand. tokidoki offers an extensive range of products which include apparel, handbags, cosmetics, accessories, toys and more.
But leadership didn't begin there.
It began in an interview room...
with one courageous decision.
The Leadership Lesson
Here's what most people miss.
Pooneh didn't become a CEO because she had confidence.
She became confident because she was making courageous decisions.
Every extraordinary career begins with one ordinary decision.
What about you?
You may already think more like a leader than you realize.
Continue the CEO Challenge to see what your next move reveals.